Born in the Philippines, I have always considered myself a curious individual. Growing up, my curiosity led me to computers, where I would spend hours tweaking and designing digital creations. From my early days using MS Paint to learning Adobe programs and web development, I developed a knack for navigating interfaces swiftly.
After earning my bachelor's degree, I acquired a camera, unknowingly igniting my journey into digital media production. Instantly enamored with creating engaging content, I ventured into product management. Drawing from my past experiences, I honed various skills that set me apart as a marketer. Armed with a diverse knowledge base, I have seamlessly transitioned into an efficient product manager and digital marketer.
Over the past 8 years, I've worked with a diverse range of clients, from startups to government agencies. I’ve accumulated the expertise to know what works—and what doesn’t.
As the product manager of Philippine Tourism to Malaysia, I have spearheaded marketing campaigns that resulted in 11% CAGR growth from 2017-2019.
I’ve worked on developing a machine learning that could predict referral fee.
Developing dashboard for clients and gaining meaningful insights are some of the tasks that I have undertaken.